Top 5 TED Talks every marketer should watch today

TED is a media organization which posts talks online for free distribution, under the slogan:

Ideas worth spreading.

Best known for their short and thought-provoking presentations, TED Talks are influential videos from expert speakers on education, business, science, technology and creativity in more than 100 languages.

Here is a hand-picked list of the best TED Talks that all marketers should watch.

Topics include: how to get your ideas to spread, how to improve the experience of choosing, the influential world of brand marketing, and the fundamental theories of branding.

5 TED Talks You Should Watch Now

1. This is what happens when you reply to spam email

Sentence Summary

A hilarious and weeks-long exchange with a spammer.

Speaker Bio

James Veitch is a British writer and comedian. Spam emails proved the perfect opening to have some fun, playing the scammers at their own game.

Time: 9:48

Views: More than 18.5 million

Filmed: December 2015 at TEDGlobal>Geneva

2. How to get your ideas to spread

Sentence Summary

Why bad or bizarre ideas are more successful than boring ones.

Speaker Bio

Seth Godin is an entrepreneur, author and blogger who thinks deeply about the marketing of ideas in the digital age.

Time: 17:01

Views: More than 5.4 million

Filmed: February 2003 at TED2003

3. How to make choosing easier

Sentence Summary

How brands can improve the experience of choosing.

Speaker Bio

Sheena Iyengar is a psycho-economist who studies how people choose and has discovered many surprising things about it.

Time: 16:05

Views: More than 2.2 million

Filmed: November 2011 at TEDSalon NY2011

4. The greatest TED Talk ever sold

Sentence Summary

The hidden but influential world of brand marketing and Morgan Spurlock’s quest to make a completely sponsored film about sponsorship.

Speaker Bio

Morgan Spurlock is a filmmaker best known for his film Super Size Me, makes documentary films and television shows that are personal, political and empathetic.

Time: 19:28

Views: More than 2 million

Filmed: March 2011 at TED2011

5. What physics taught me about marketing

Sentence Summary

What physics and marketing have in common.

Speaker Bio

Dan Cobley is an online marketing whiz who is a marketing director at Google, for central and northern Europe. He connects customers and businesses, helping both navigate digital space to find what they need.

Time: 7:38

Views: More than 1.3 million

Filmed: July 2010 at TEDGlobal 2010

What TED Talk Would You Add to This List?

Do you have an all-time favorite TED Talk? Is it missing from this list? Please comment below so others can find out about it.

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