15 of the best social media marketing blogs you should read

Blogs are a great source of information, inspiration, and entertainment.

They can provide you with insights, tips, and strategies.

But there are tons of blogs on the Internet.

  • Which ones are worth following, reading and sharing?
  • Which blogs should be bookmarked or added to your “go-to” list?
  • What are the best social media marketing blogs?

I scoured the web and blogosphere to narrow it down to these 15 standouts.

These blogs below cover a wide range of content and social media channels for a wide range of audiences and skills levels (beginners to experts). These blogs cover interesting and timely social media marketing news and they are useful, helpful and insightful.

Top social media marketing blogs

This list of blogs are not in particular order, they are just my favorite and the top 15 social media marketing blogs available today.

1. Buffer Blog

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Buffer is a social media management platform. Entitled “thoughts on social media and online marketing,” this blog can help you schedule social media posts, track content performance and manage all of your social media accounts in one place. This blog discusses social media tools, analytics, and strategies. You can sort by most recent and most popular blog articles as well as by category.

2. Hootsuite Blog

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Hootsuite is a social media marketing and management dashboard. Their blog provides helpful social media marketing blog articles organized by social media topics, networks, and resources. It also highlights trending and featured blog posts.

3. Social Media Today

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Social Media Today provides news, trends and best practices around enterprise social and digital. It is an independent, online community for professionals in public relations, marketing, advertising, and social media with tons of guest posts from these professionals. Learn how to be a contributor to this website.

4. Social Media Examiner

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Social Media Examiner is one of the world’s largest social media magazines. It provides the latest social media marketing news and research. The website helps organizations discover how to best use social media, blogs, and podcasts to grow their business. It was founded by Michael Stelzner.

5. HubSpot Marketing Blog

HubSpot Marketing Blog

HubSpot is an inbound marketing and sales platform. Their marketing blog attracts more than 2 million monthly readers. The blog covers everything you should know about marketing, social media, and many other marketing topics.

6. Mashable: Social Media

Mashable Social Media.PNG

Mashable is a multi-platform media and entertainment company. Their social media blog provides the latest social media news and tips on how organizations can effectively use social media. Learn how to be a contributor to this website.

7. Marketo Marketing Blog

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Marketo is a marketing automation platform. Their blog provides best practices and thought leadership on many digital marketing topics, including marketing automation and social media.

8. Inc. Magazine: Social Media Marketing

Inc Social Media.PNG

Inc. Magazine provides tips, techniques, and tactics for effectively using social media to promote your company via these channels. Learn how to be a contributor to this website.

9. Forbes: Social Media

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Forbes is one of the leading sources for news and analysis about social media. It provides helpful social media information and breaking news. Learn how to be a contributor to this website.

10. Copyblogger: Social Media Marketing

Copyblogger Social Media Marketing

The term social media is now part of everyone’s job. The social media section of the Copyblogger website provides social media marketing articles and advice. The website was founded by Brian Clark.

11. Content Marketing Institute Blog: Social Media

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The Content Marketing Institute was founded by content marketing evangelist Joe Pulizzi and provides helpful content marketing and social media articles. The social media section of the blogs goes into what type of content you need for different social media channels.

12. Ragan.comPRDaily.com

Ragan Communications is led by chief executive officer Mark Ragan, one of the leaders of the brand journalism movement. They have two websites: Ragan.com and PRDaily.com that deliver news, advice, and opinions on public relations, marketing, social media and traditional media. Learn how to be a contributor to this website.

13. Business2Community

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Business2Community is a website with news and top trends cover the topics of social media, digital marketing, content marketing, social selling, and social business. Learn how to be a contributor to this website.

14. Neil Patel Blog

Neil Patel Blog

Neil Patel is the co-founder of Crazy Egg, a website optimization software tool; Hello Bar, a tool that helps you improve the effectiveness of your website; and KISSmetrics, a behavioral analytics and engagement platform. He helps companies like Amazon, NBC, GM, HP, and Viacom. He writes helpful social media marketing blog articles.

15. Alltop Social Media


Alltop is a website curates social media news and headlines from across the web. Blog articles are categorized by topics, featured, recently viewed and publication. Alltop was founded by Guy Kawasaki.

BONUS: SmartBrief on Social Business Email Newsletter

SmartBrief on Social Business

This is not a blog but an email newsletter you should subscribe to keep up-to-date on social media and social business. SmartBrief has industry news and email newsletters to keep you in the know on important news. Their editors curate top social media marketing stories from credible sources and summarize them for you in a nice one-paragraph executive summary.

What social media marketing blogs do you like to read? 

If I didn’t cover your favorite social media marketing blog with this list, share what your favorite social media marketing blog is in the comment section below.