Running successful content marketing campaigns is not an easy feat. You need to keep tabs on the best content marketing practices, find unique ideas, create awesome content, and promote content like crazy to drive content marketing success. If you try to do everything manually, the entire process of running content marketing campaigns can be overwhelming. In today’s post, I’m going to discuss the top ten content marketing tools that will make your job a lot easier.
10 tools to boost your content marketing success
Without further ado, let’s dive in the top 10 tools to boost your content marketing success.
Google Alerts is a free content monitoring tool. Set up alerts for the keywords you want to monitor, and you’ll receive an email as Google indexes new content on those keywords. You can set these email alerts to arrive in real-time, daily, or weekly.
Google Alerts help you find opportunities to build backlinks for your content. And it also keeps you informed with relevant news and updates for content creation. You can filter the alerts on parameters like the type of content, preferred language, and region among others.
ClickFunnels is an online tool to build funnels for sales and marketing. The drag-and-drop interface makes it easy to set up the funnels you require. Whether you want more member signups, eBook downloads, or webinar attendees, ClickFunnels provides you templates you need.
You can use the drag-and-drop interface to edit content, upload videos, or add more pages to your funnel. Easy email integrations and A/B testing are a few other features. ClickFunnels also helps you with research and audience segmentation to develop better content strategies. And it allows creating order pages and dedicated member areas too.
Canva is a designing tool to create visually appealing content. It has hundreds of templates to simplify the creation of eye-catchy graphics. Whether you’re looking for social media posts, blog images, or eBook designs, it helps you with all kinds of content-related graphics.
Canva also has a library of customizable shapes, stock photos, and animated videos, among others. And you can drag and drop them around the intuitive interface to get the look-and-feel you want.
Grammarly is a grammar checking tool, primarily used by content writers. And you’ll need it to make sure your content, wherever it exists, is error-free. From typos to contextual errors and punctuation mistakes to vocabulary, it does plenty of housekeeping for your content. After all, users won’t engage with you if they see spelling and grammatical mistakes.
The tool comes with an inbuilt plagiarism checker and readability analyzer too. Grammarly integrates with your browser to take care of the grammar in your social media posts, forum comments, marketing emails, and everywhere else. It also plugs in with Microsoft Word, Google Docs, and Outlook.
Buffer is a content marketing tool to handle social media posts. It allows you to create different types of posts and share them with all the connected accounts at once. With Buffer, you can schedule multiple posts, track views, and analyze engagement from a single dashboard.
Also, the Buffer app lets you delete and edit updates on the move. And the browser extension makes it easy to pick and share content from around the web. Buffer provides a simple way for your social media posts to be out when your target audience is around.
Constant Contact is an email marketing tool to run targeted marketing campaigns. It comes with full email tracking and reporting features, along with hundreds of pre-built templates. You get templates to create welcome emails, deliver informative content, and outline promotional newsletters among others.
Its drag-and-drop template editor allows you to customize the templates easily. Apart from quick email creations and advanced analytics, Constant Contact also helps you with customer surveys, social media campaigns, and event marketing. You can even create custom coupons/deals.
Audacity is a free audio-editing tool to create voice content. It can help you with recording blog posts into audio content and creating other audio marketing snippets. And you can use Audacity to fine-tune your recordings too.
It allows you to crop unwanted parts, join parts of audios, and mix the track with music. Noise reduction and audio amplification are among the other options available in Audacity. Once recorded, you can offer the voice content to your blog readers alongside text or upload it to your podcast channel.
The Blog Ideas Generator by HubSpot is for those taxing times when you’re stuck with no ideas to create new content. It is a free tool with a minimal and straightforward interface.
Add up to five keywords or topics in the box and click “Give me Blog Ideas”. Wait for a few moments, and you’ll have five exclusive ideas to jump-start your content creation process. You can even download a year’s worth of blog ideas. And if you want better results, go back and change the set of keywords. Be as specific as you can.
This tool is an email personalization platform to build outreach campaigns. You can reach out to influencers in your domain to build authority, get more visibility, and drive traffic to your content.
It allows you to personalize your emails to individual recipients by automatically merging their personal information. From adding the first name to including custom information like hobbies or interests, personalization is simple. Also, its detailed email tracking and analytics help you identify prospects worth nurturing, understand what worked, and review outreach efforts for future campaigns.
SEMrush is a tool, especially for search marketing professionals. It is an all-in-one SEO tool to help you with keyword research, track content ranking, check backlinks, and many other activities.
SEMrush handles all technical requirements for your content’s SEO. It also helps you see the keywords your content is ranking for. And SEMrush also assists you in competitor research by providing insights into their marketing efforts. It shows the keywords they’re ranking for, the backlinks to their content, and several other information to generate detailed analytics reports.
10 tools to boost your content marketing
It goes without saying that content marketing offers multiple benefits. But not all content marketing campaigns bring in the same success. The above-mentioned tools will not only help you run your content marketing campaigns with ease but also save you tons of time. What about you? Do you want to share any other content marketing tools?
This guest blog article was written by Kamalika De. She is a content associate with QuickScream. Kamalika writes for leading websites such as Entrepreneur, HackerNoon, and Business2Community. She co-founded DoQuickly to share easy to follow tips for doing things quickly.