The increase of social media and search for a wide range of different purposes has made localization more important. Local search engine optimization (SEO) is important to make sure your brand gets found online today.
Research shows that 71% of people look for a local business online. While 46% of all Google searches are for local results. In addition, 88% of people who search for a local business on their mobile phone call or visit within a day.
If you are a business, you should consider how you are optimizing for words like “near me” or “open” or “now.” As a result, these terms have grown 200%.
Local SEO is important
This infographic below from BCC Interactive outlines 15 reasons that local SEO is more than important than ever.
This infographic was created by BCC Interactive.