Let’s face it, we are all busy as digital marketers. We try not to spend a lot of time searching for the answers via Google. Instead, email newsletters have been a great way for news, trends, and tips to come to us. It is a way for us to quickly digest a lot of digital marketing information.
It is important to pick the right digital marketing newsletters so your email inbox doesn’t overflow with too many email newsletters that don’t provide a lot of value for you.
The best digital marketing newsletters to read
Here is a roundup of some of the best digital marketing newsletters you should subscribe to today.
SmartBrief aggregates the top content from across the web. These are some specific SmartBrief marketing newsletters would subscribing to:
- SmartBrief for Leadership, a newsletter with ideas and “hard-to-find” leadership articles
- MMA SmartBrief for Modern Marketing, a newsletter about mobile technology and marketing
- ANA SmartBrief on Marketing Leadership, a newsletter about advertising and marketing leadership news
- Business Marketing SmartBrief, a newsletter about B2B marketing news
- SmartBrief on Sales, a newsletter for sales and marketing professionals with sales and marketing news
- SmartBrief for Career, a newsletter with career tips and best practices that help you get ahead
You can view all the marketing newsletters to choose the best one for you.
2. Marketing Land
Marketing Land is a daily publication that covers all aspects of the digital marketing industry. They provide daily news coverage of top platforms used by digital marketers to reach consumers online.
CMO By Adobe offers interviews and advice from marketing experts and how-to guidance. This newsletter provides data-driven research and insights to help senior business leaders such as Chief Marketing Officers (CMOs) navigate today’s digital transformation.
Digiday takes a global view of the media and marketing industries. This newsletter connects with its audience across web, email, podcasts, a quarterly magazine, a membership program and in-person events. This newsletter provides information to media and marketing leaders, highlighting Digiday’s top stories every morning in your email inbox.
5. Search Engine Land
Search Engine Land covers all aspects of digital marketing, advertising technology and the marketing technology landscape. It provides daily news coverage of popular platforms used by search marketers to reach consumers online.
This MarketingProfs newsletter delivers daily information with practical marketing insights, lessons, perspectives, and tips. MarketingProfs belief is “learning changes lives” and that is at the heart of everything they do. They serve marketers with real-world education that provides practical and hands-on advice that is designed to meet the most in-demand marketing skills.
eMarketer is one of the most widely cited research providers in the media, quoted frequently by almost every major news outlet. Their newsletter is a daily briefing on digital marketing and media trends. It provides you with data-driven and timely for decision makers who need to keep up with the shifting media and marketing landscape.
8. HubSpot’s Marketing Blog
HubSpot’s Marketing Blog newsletter provides the latest HubSpot articles on marketing such as search engine optimization (SEO), blogging, social media, lead generation and email marketing. HubSpot helps you stay up to date with the latest marketing tips, news, and trends.
9. Marketing Dive
Marketing Dive provides insights into some of the most impactful news and trends shaping marketing and advertising. The newsletter covers topics such as marketing technology, advertising creative, social media, video marketing, analytics, and more.
10. Buffer Social
Buffer Social is a daily newsletter that provides social media tips, tools, and advice on social media marketing. In fact, more than 45,000 marketers subscribe to their newsletter to receive the blog posts of Buffer and some exclusive email-only content.
11. Content Marketing Institute
The Content Marketing Institute, an organization with a mission to advance the practice of content marketing, provides a weekly newsletter with a summary of their content marketing blog articles and news, as well as exclusive content by Joe Pulizzi, a content marketing speaker, strategist, author and entrepreneur.
Copyblogger organizes a newsletter that provides valuable information about copywriting, content marketing, and how to “master the art of using words to drive business results.” Copyblogger has published more than 3,000 articles on writing, content, and marketing and this newsletter provides their good stuff.
13. Marketing Insider Group
Michael Brenner founded the Marketing Insider Group to help more companies grow their profits. without having to spend a fortune on advertising campaigns. Instead, MIG focuses on how companies can use content to drive organic traffic, increase leads, and turn leads into buyers. This newsletter provides digital marketing resources and insights.
14. Social Media Examiner
Social Media Examiner newsletter will send you their top articles, podcasts, and news on how to improve your social media marketing efforts. This newsletter promises to be “your guide to the social media jungle.”
15. Really Good Emails
Really Good Emails is one of the best showcases for email design and resources. They look for the best emails, powered by community submissions and their obsessive drive to find the best email examples out there. This weekly newsletter provides examples, interviews and articles to really good emails.
16. Think with Google
This newsletter is backed by data from Google. It profiles a variety of top and popular brands across all major industries. Think with Google provides short, easily digestible emails with memorable stats and key action items for digital marketers.
17. Orbit Media
Orbit Media is a web design and development firm in Chicago. Their newsletter provides tips on marketing subjects such as web design, user experience, blogging, analytics, content marketing, and social media.
We all know content marketing is challenging so Contently’s newsletter, the Content Strategist, is designed to help you master it. The newsletter help you stay up-to-date with marketing tips, trends, and insights on content marketing, SEO, social media, and email marketing.
19. Sales for Life
Stay up to speed with social selling trends and best practices with their newsletter. This newsletter will share insights from help sales leaders and professionals in the boardrooms all over the world. Sales for Life was founded in 2004 with one goal – to become the most trusted sales resource for its customers.
20. Neil Patel
Neil Patel, a digital marketing entrepreneur, promises “proven marketing tips right to your inbox.” If you are looking for “fresh, new marketing tactics” that you competition doesn’t know about, you should subscribe to this newsletter.
BONUS #1: PR Daily
PR Daily from Ragan Communications, Inc. is a newsletter that delivers news, advice, and opinions on the public relations, marketing, social media, and media worlds.
BONUS #2: Pollinator
The Pollinatr is a newsletter created specifically for strategists who are on the constant search for new stats, interesting insights and the next cultural trend that sticks.
BONUS #3: Future of Marketing
The Future of Marketing newsletter curates some of the most relevant trends, resources, and strategies embracing user-generated content.
What digital marketing newsletters would you add to this list?
Is your favorite digital marketing newsletter missing from this list? Leave a comment below so you can share your thoughts on digital marketing newsletters that are a must read.