Do you consistently review your social media bios for your personal brand and your company’s brand? Is your social media bio keeping up with your strategy, approach, and changes to your career and company? A great first impression is a big part on why users follow you. Or don’t follow you on social media. Your social media bio page on social media is important. You should optimize it.

Your social media bio improves engagement

Updating your bio can improve your social media engagement. It plays a key role in the perspective of your brand and improved your social media strategy. It can enhance your social media call to actions.

In order to help you improve your social media bio, Zoho Social created this infographic below. It provides you with tips on how you write a compelling social media bio.

Communicate who you are on social media

To be successful on social media, you should communicate who you are in a crisp, compelling, and concise way. It will help you win more followers and grow your social media community. People check out your bio before they follow you. It’s important to make it follow worthy.

What are the critical elements that make up a great social media bio? That’s a good question. Check out the infographic below to learn the 8 things that can help you write a compelling and successful social media bio.

This infographic was created by Zoho Social.