This blog is about helping people like you. In today’s fast-paced, digital marketing world, it is all about relationships and helping others. With so many sites to visit on the web and so many new things to learn about our digital transformation, I will share my thoughts on the world from a digital marketing point of view. I hope to show you how to engage other people in meaningful and relevant conversations that build long-lasting relationships and, most importantly, trust.

The title of this blog, “Knowledge Enthusiast,” comes from my days at the National Geographic Channel when I won a company contest to identify the type of audience the network is targeting. I came up with this phrase “Knowledge Enthusiast” and, as a result, I took home the grand prize. A gift card for a free cup of coffee at Caribou Coffee! The reason I am using this title for this blog is because, like many others, I am on a quest to learn more about the world, especially marketing, communications, public relations and social media, and share this passion for knowledge with you.

I don’t have much spare time to write so please plan on checking this blog about once a month for my latest thoughts, tips, suggestions, and ideas about digital marketing. I welcome your feedback on my posts and please let me know if there is a topic you think I should cover.

If you are interested in guest blogging or would like for me to speak at your conference or event, please contact me at mattroyse@gmail.com.