Do you Google yourself and find another person with your same name pops on the screen? Want to prevent a recruiter from seeing those drunk college photos that your friends posted on Facebook? Want others find out quickly who you are, what you do, and what content you are sharing online? If your answer to all those questions is “yes” then you will want to use tools to monitor and be proactive about your personal brand and online reputation.

10 tools to manage your personal brand

Managing your personal brand and online reputation is not an easy task but here are 10 free tools that can help you.

1. BrandYourself 

This website is a great way to manage and take ownership of your search results. This tool makes sure that the search engines like Google and Bing find the “real” you and not someone else who may have a name close to your name (or in some cases the same name). It helps you put your most relevant results at the top and improves your personal brand.

2. About Me 

This website helps you create your own personal homepage that is a central place for all of your online website properties like LinkedIn, Twitter, Facebook, Google+, Instagram and blog. This tool can help you improve your presence on the web and help others quickly learn about who you are and what you share online.

3. Social Mention 

This tool sends you alerts of your keywords. It analyzes when you are mentioned and how important those mentions really are. In other words, it is social media search engine. It searches user-generated content like blogs, bookmarks, comments, and videos.

4. Who’s Talkin? 

This tool is similar to SocialMention in that it alerts you of your mentions. It helps you search for conversations that you care about the most.

5. NameChk 

Want to know if your name is available on a social network? This tool is helpful in making sure you secure your domains and don’t let cybersquatters steal your name on social networks. It helps you figure out if your desired social media username or URL is still available on tons of social networks.

6. HootSuite 

This tool helps you manage and measure your social media presence in one simple dashboard. You can manage multiple social media profiles, schedule messages, and tweets, track mentions of your name and analyze social media traffic.

7. Google Alerts 

These alerts are still a must-do today for searching for the keywords you want to know about such as your name or nickname. It also helps you stay up-to-date on keywords you are interested in like public relations, content marketing, brand journalism or social media.

8. SquareSpace

This website helps you create your own website which helps you improve your personal brand. According to their website, their mission is “empower millions of people … to share their stories and create an impactful, stylish, and easy-to-manage online presence.”

9. Yasni 

This tool can help you search for a phone number, email address, profession and location of any person. The tool provides news and links about any individual.

10. HubSpot

This tool has social media management software that lets you monitor, publish, and report on your social media success all in one place.

What personal brand tools do you use? 

What tools have you found helpful to manage your personal brand and online reputation?