Writing for both your readers and Google can be difficult. With these tips, you can better engage your audience and rank higher in search.
Tag: Google
150 of the best digital marketing tools to reference in 2021
One of the biggest challenges digital marketers face is finding the right tools. Here are some of the best digital marketing tools.
Google Ads remarketing optimization: what you should know
What is Google Ads remarketing? Discover the five main ways to optimize your Google Ads and target high intent users during their journey.
How to use Google Analytics and Facebook Ads for marketing attribution
To get the most out of your Google Analytics and Facebook Ads accounts, here are some tips for how to use it for marketing attribution.
What are Google zero-click searches and why are they important?
To allow users to quickly find what they are looking for, Google introduced zero-click searches. Find out how it impacts your SEO.
How virtual assistants are changing keyword research
Learn how virtual assistants are changing keyword research and how to start implementing voice search optimization strategies.
The rise of pinball searches and what it means for SEO
A study shows the visual weight of a SERP can influence how a user looks at the results. Find out what that means for SEO.
10 tools to manage your personal brand and online reputation
Managing your personal brand and online reputation is not an easy task. There are 10 tools that can help you.
10 steps to building and managing your personal brand
These 10 key steps can help you develop and take control of your personal brand.
Your A to Z guide to successful content marketing
This A to Z guide to content marketing can help you master the fundamentals of content marketing.
8 things to consider before launching a new website
These tips will help you through the process of making your website launch a success.
How to write better Google Ads and improve your PPC performance
Writing ad copy for Google Ads is an art and a science. These 17 tips can help you.
Using Google RankBrain to optimize your content
Learn what Google RankBrain is, what it looks at on a website, and how you can use it to improve your content.
45 ways to use Google to improve your productivity [infographic]
There a lot of tricks and shortcuts you can use on Google. These tips can help you maximize your time spent on Google.
How to boost your search engine rankings on Google [infographic]
Increase search engine traffic to your website or blog by following these 8 tips.