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Author: mattroyse

Matthew Royse is the marketing director for Syntax, a leading global managed cloud provider for mission-critical applications. Matthew has 20 years of experience in marketing and communications working in many industries such as financial services, technology, media, and entertainment. Matthew taught social media and digital marketing classes at Duke University.
How video marketing can grow your business

This is how video marketing can grow your business

On August 11, 2020September 30, 2025 By mattroyseIn Digital Marketing

Learn how video marketing can help you grow your startup business. Find out why video is critical component of a digital marketing strategy.

Welcome email

Welcome email: tips to make the most out of it

On July 7, 2020March 29, 2025 By mattroyseIn Digital Marketing, Email Marketing

A welcome email is a great and successful way to nurture your leads. A welcome email sets the tone for the whole journey with your customer.

Google Zero Click

What are Google zero-click searches and why are they important?

On June 16, 2020March 25, 2025 By mattroyseIn Digital Marketing, SEO

To allow users to quickly find what they are looking for, Google introduced zero-click searches. Find out how it impacts your SEO.

The rise of pinball searches SEO

The rise of pinball searches and what it means for SEO

On May 12, 2020March 27, 2025 By mattroyseIn Digital Marketing, SEO

A study shows the visual weight of a SERP can influence how a user looks at the results. Find out what that means for SEO.

Effective and reply-worthy LinkedIn InMails

How to send effective and reply-worthy LinkedIn InMails

On May 11, 2020January 14, 2026 By mattroyseIn Social Selling

LinkedIn InMail is a private email message that enables you to reach other LinkedIn members. These 10 tips can help you compose successful LinkedIn InMails.

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About Matthew Royse

Matthew Royse

Matthew Royse

Iโ€™m Matthew Royse, a marketer, strategist, and lifelong learner. With 20+ years of experience in demand gen, content, and digital marketing, Iโ€™ve helped brands grow smarter and faster. Iโ€™ve taught at Duke, led high-impact teams, and built campaigns that drive results. I use everything Iโ€™ve learned to help others fuel their minds and grow, one idea at a time.

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Top 10 Most Popular Blog Posts

  • The impact of technology on digital marketing
  • 15 of the best digital marketing certifications to take in 2026
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  • Craft compelling article titles: 7 tips for writing success
  • Are you letting AI take over your mind?
  • 10 little things you can do to become smarter in 2026
  • The right way to Google yourself
  • How to be a guest blog contributor on 10 popular websites
  • 10 of the best content marketing books to read
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Recent Posts

  • 5 essential networking tips for career growth October 27, 2026
  • 5 ways AI weakens your thinking (and how to stop it) October 21, 2026
  • How to use AI without losing your critical thinking skills October 13, 2026
  • Choose the right colors to elevate your presentation October 6, 2026
  • 10 common biases and how to overcome them September 29, 2026
  • How to become a lifelong learner September 22, 2026
  • Is your brain addicted to problems? Hereโ€™s why September 17, 2026
  • Regain control of your mind: how to overcome negative thoughts September 8, 2026
  • Stop overthinking: trust your instincts for better decisions September 1, 2026
  • 5 essential tips to build your positive thinking habit August 25, 2026
  • 5 key habits for clear thinking August 18, 2026
  • How to silence your inner critic effectively August 12, 2026
  • 5 ways to enhance your strategic thinking skills August 4, 2026
  • When not to use AI: preserve your critical thinking July 30, 2026
  • Don’t let AI destory your critical thinking July 21, 2026
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