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Author: mattroyse

Matthew Royse is the marketing director for Syntax, a leading global managed cloud provider for mission-critical applications. Matthew has 20 years of experience in marketing and communications working in many industries such as financial services, technology, media, and entertainment. Matthew taught social media and digital marketing classes at Duke University.
Improve Your Career

5 simple ways you can improve your career in 2026

On January 8, 2025November 25, 2025 By mattroyseIn Career, Personal Branding, Personal Development, Personal Growth, Productivity, Self Improvement

Take control and improve your career with simple steps. Learn how to boost productivity and job satisfaction now.

Writing lessons from Hollywood

Writing lessons you can steal from Hollywood

On January 5, 2025March 1, 2026 By mattroyseIn Communications, Content Marketing, Digital Marketing, Email Marketing, Personal Development, Personal Growth, Self Improvement

You can steal a lot from Hollywood and become a better writer. Here are essential writing lessons you can steal from them.

improve writing

This one little thing can improve your writing

On December 17, 2024May 16, 2026 By mattroyseIn Career, Communications, Content Marketing, Personal Branding, Personal Development, Personal Growth, Self Improvement

Find out how to improve your writing with this one thing. Hint: your subheads are an overlooked yet critical part of great writing.

Curse of Knowledge

This is how to avoid the curse of knowledge

On November 19, 2024May 24, 2026 By mattroyseIn Communications, Content Marketing, Marketing, Personal Branding, Personal Development, Personal Growth, Self Improvement

We assume that people know what we know (hint: they donโ€™t). Learn what the curse of knowledge is and how to avoid it.

Free keyword research tools to write compelling headlines

10 free keyword research tools for writing compelling headlines

On November 17, 2024May 24, 2026 By mattroyseIn Content Marketing, Email Marketing, SEO

Keyword research is the foundation of a good search engine optimization (SEO) strategy and a key component of your content marketing strategy. Here are some helpful keyword research tools worth exploring.

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About Matthew Royse

Matthew Royse

Matthew Royse

Iโ€™m Matthew Royse, a marketer, strategist, and lifelong learner. With 20+ years of experience in demand gen, content, and digital marketing, Iโ€™ve helped brands grow smarter and faster. Iโ€™ve taught at Duke, led high-impact teams, and built campaigns that drive results. I use everything Iโ€™ve learned to help others fuel their minds and grow, one idea at a time.

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Top 10 Most Popular Blog Posts

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Recent Posts

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  • When not to use AI: preserve your critical thinking July 30, 2026
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  • 10 ways to appreciate the beauty in life daily June 30, 2026
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  • Transforming negative phrases into positive insights June 16, 2026
  • Why you must sharpen your saw for success June 9, 2026
  • Are you letting AI take over your mind? June 2, 2026
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