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Category: Marketing

binge consumption

How to create binge-worthy content in a digital age

On March 7, 2026March 7, 2026 By mattroyseIn Content Marketing, Digital Marketing, Marketing, Productivity, SEO1 Comment

Explore the trend of binge consumption content and discover how platforms are shaping our viewing habits and behaviors.

Sales Books

Top 10 best sales books to boost your skills

On January 28, 2026January 28, 2026 By mattroyseIn Career, Communications, Marketing, Personal Branding, Personal Development, Personal Growth, Self Improvement, Social Selling

Discover the best sales books that every aspiring salesperson should read to excel in their career and personal development.

photo of person holding graduation cap and diploma

Top 10 AI certifications to boost your career

On January 20, 2026February 18, 2026 By mattroyseIn AI, Career, Content Marketing, Digital Marketing, Email Marketing, Marketing, Personal Branding, Personal Development, Personal Growth, Productivity, Self Improvement2 Comments

Stay ahead in your career by earning AI certifications. Learn how to leverage AI tools and make informed decisions in your industry.

close up photo of monarch butterfly on top of flower

The road to successful marketing transformation

On December 15, 2025December 16, 2025 By mattroyseIn AI, Career, Communications, Content Marketing, Digital Marketing, Email Marketing, Marketing, SEO

Explore the impact of marketing transformation on businesses as they shift from traditional methods to digital strategies.

AI tool comparison

AI tool comparison: choose the right assistant

On December 10, 2025December 8, 2025 By mattroyseIn AI, Career, Communications, Content Marketing, Digital Marketing, Email Marketing, Marketing, Personal Branding, Personal Development, Personal Growth, Productivity, Self Improvement, SEO1 Comment

Explore the AI assistant comparison to find the best tool for your needs and unlock your potential in the digital workspace.

unrecognizable cyclists riding bikes on road during race

Why you should share competitors’ content

On November 7, 2025December 8, 2025 By mattroyseIn Communications, Content Marketing, Digital Marketing, Marketing, SEO

Discover why it is beneficial to share competitors' content and enhance your brand's authority and customer experience.

Secret to a successful LinkedIn InMail

This is the secret to a successful LinkedIn InMail

On November 3, 2025December 27, 2025 By mattroyseIn Career, Communications, Email Marketing, Marketing, Personal Branding, Social Media, Social Selling

Unlock the secret to a LinkedIn InMail and enhance your networking strategy with effective messaging techniques.

better headlines

10 tips for writing better headlines

On October 22, 2025December 27, 2025 By mattroyseIn Career, Communications, Content Marketing, Digital Marketing, Email Marketing, Marketing, Personal Branding, Personal Development, Personal Growth, Productivity, Self Improvement, SEO

Unlock the secrets to better headlines. Learn how to craft inviting headlines that captivate your readers instantly.

Thought Leader

Why simplicity over complexity is essential for experts

On October 21, 2025December 27, 2025 By mattroyseIn Career, Communications, Content Marketing, Digital Marketing, Marketing, Personal Branding, Personal Development, Personal Growth, Self Improvement6 Comments

Explore how a thought leader simplifies complex ideas, revealing true mastery in an age of overwhelming information.

Best books marketing leaders should read

Top 21 must-read marketing books for leaders

On October 15, 2025February 18, 2026 By mattroyseIn Career, Communications, Content Marketing, Digital Marketing, Email Marketing, Marketing, Personal Branding, Personal Development, Personal Growth, Self Improvement

Discover the best books marketing leaders must read to enhance their skills and grow their businesses effectively.

degrees vs certificates

Degrees vs certifications: which path is best for you?

On October 14, 2025December 27, 2025 By mattroyseIn Career, Communications, Marketing, Personal Branding, Personal Development, Personal Growth, Self Improvement6 Comments

Explore the differences between degrees vs certificates and make informed choices for your career development and education.

Update old content

Why you should update old content for better SEO

On October 6, 2025December 8, 2025 By mattroyseIn Communications, Content Marketing, Digital Marketing, Marketing, SEO

Learn how to update old content for SEO and boost your website's performance and engagement with simple strategies.

Digital transformation

Top 10 digital transformation books to elevate your business

On October 5, 2025January 20, 2026 By mattroyseIn Communications, Content Marketing, Digital Marketing, Email Marketing, Marketing, Personal Development, Personal Growth, Self Improvement

Explore essential digital transformation books that guide businesses through the integration of digital technology.

5 essential tips for landing your first marketing job

On October 4, 2025January 27, 2026 By mattroyseIn AI, Career, Communications, Content Marketing, Digital Marketing, Email Marketing, Marketing, Personal Branding, Personal Development, Personal Growth, Self Improvement, SEO, Social Media

Struggling to secure your first marketing job? Discover tips and insights to successfully transition into the marketing field.

best side hustles

Top 10 best side hustles you can start today

On October 1, 2025December 27, 2025 By mattroyseIn Career, Communications, Marketing, Personal Branding, Personal Development, Personal Growth, Productivity, Self Improvement2 Comments

Explore the best side hustles that can earn you extra money from home without disrupting your 9-to-5 job.

Inspirational quotes to make you a better marketer

10 digital marketing quotes to inspire your strategy

On September 27, 2025December 27, 2025 By mattroyseIn Career, Communications, Content Marketing, Digital Marketing, Email Marketing, Marketing, Personal Branding, Personal Development, Personal Growth, Productivity, Self Improvement, SEO, Social Media

Explore powerful digital marketing quotes that inspire and motivate modern marketers to connect and create impact.

Books every marketing and PR pro should read

Top 10 essential books for marketing and PR pros

On September 26, 2025February 18, 2026 By mattroyseIn Career, Communications, Content Marketing, Digital Marketing, Email Marketing, Marketing, Personal Branding, Personal Development, Personal Growth, Productivity, Self Improvement, SEO, Social Media

Explore the top marketing and PR books that truly matter. Discover titles that can elevate your skills and effectiveness.

list blog post

5 tips for writing an effective list blog post

On September 25, 2025December 8, 2025 By mattroyseIn Career, Communications, Content Marketing, Digital Marketing, Marketing, Personal Branding, Personal Development, Personal Growth, Productivity, Self Improvement, SEO

Discover the power of a list blog post. Learn how lists enhance focus, reduce stress, and engage readers effectively.

Growing Your Audience

Effective strategies to grow your audience

On September 23, 2025December 27, 2025 By mattroyseIn Communications, Content Marketing, Digital Marketing, Email Marketing, Marketing, Personal Branding, Personal Development, Personal Growth, Productivity, Self Improvement, SEO, Social Media

Discover effective strategies to grow your audience while nurturing existing customer relationships for small businesses.

Best branding books to read

Top 10 branding books to transform your business

On September 22, 2025February 18, 2026 By mattroyseIn Career, Digital Marketing, Marketing, Personal Branding, Personal Development, Personal Growth, Self Improvement

Explore essential branding books that will help you shape your brand effectively and stand out in any marketplace.

Cultivate your curiosity and grow your career

Cultivating curiosity: a key to your career growth

On September 20, 2025December 26, 2025 By mattroyseIn Career, Communications, Marketing, Personal Branding, Personal Development, Personal Growth, Productivity, Self Improvement

Unlock your potential with curiosity career insights. Learn how being curious can drive your professional growth.

land dream job

3 key investments for your dream job

On September 15, 2025February 18, 2026 By mattroyseIn Career, Communications, Content Marketing, Digital Marketing, Marketing, Personal Branding, Personal Development, Personal Growth, Self Improvement

Unlock the secrets to landing your dream job with these powerful career investments to enhance your value proposition.

Simple tips to help you improve your writing

10 tips to improve writing for better impact

On September 12, 2025December 27, 2025 By mattroyseIn Career, Marketing, Personal Branding, Personal Development, Personal Growth, Productivity, Self Improvement

Unlock your potential to improve writing with essential tips for better communication and effective digital marketing strategies.

why credibility matters

Why credibility matters: building trust with audiences

On September 4, 2025December 16, 2025 By mattroyseIn AI, Career, Communications, Digital Marketing, Marketing, Social Media

Explore why credibility matters in communication and its significant impact on trust in a professional setting today.

Famous Writers Advice

10 writing tips from famous authors

On August 19, 2025December 27, 2025 By mattroyseIn Communications, Digital Marketing, Marketing, Personal Branding, Personal Development, Self Improvement2 Comments

You can learn a lot from great writers by studying how they wrote. Famous authors advice can inspire you to become a great writer.

Successful social media strategy

7 essential Cs for an effective social media strategy

On August 18, 2025December 9, 2025 By mattroyseIn Career, Content Marketing, Marketing, Personal Branding, Social Media7 Comments

Learn how to develop a successful social media strategy by understanding the seven Cs for improved engagement and presence.

person holding miniature robot toy

How I can transform a simple quiz into a powerful AI Agent

On June 24, 2025December 27, 2025 By mattroyseIn AI, Career, Digital Marketing, Marketing, Personal Development, Personal Growth, Productivity, Self Improvement

Learn how to create an AI agent from scratch and discover the potential of AI through my interactive quiz and automation tools.

scenic view of lake in forest

10 essential growth mindset books for personal development

On June 19, 2025January 27, 2026 By mattroyseIn AI, Career, Communications, Content Marketing, Digital Marketing, Email Marketing, Marketing, Personal Branding, Personal Development, Personal Growth, Productivity, Self Improvement, SEO

Unlock your potential with growth mindset books that transform your abilities and enhance resilience in a demanding world.

AI SEO

The AI revolution in SEO: adapting to change

On June 17, 2025December 27, 2025 By mattroyseIn AI, Content Marketing, Digital Marketing, Marketing, Productivity, SEO1 Comment

Navigate the new digital marketing era with insights on search engine optimization (SEO) and AI's growing influence on search behavior.

businesswoman with laptop studying notebook at home

Top 10 career books for professional growth

On June 12, 2025December 9, 2025 By mattroyseIn AI, Career, Communications, Content Marketing, Digital Marketing, Email Marketing, Marketing, Personal Branding, Personal Development, Personal Growth, Productivity, Self Improvement, SEO

Unlock your potential with career books that provide strategies for navigating today's evolving professional landscape.

AI tips beginners

5 essential AI tips for beginners in 2026

On May 29, 2025December 9, 2025 By mattroyseIn AI, Career, Communications, Content Marketing, Marketing, Personal Branding, Personal Development, Personal Growth, Productivity, Self Improvement, SEO, Social Media2 Comments

Unlock the potential of AI with these essential AI tips for beginners. Transform how you think and create with AI tools.

code projected over woman

AI do’s and don’ts: maximizing your assistant’s potential

On May 27, 2025December 27, 2025 By mattroyseIn AI, Career, Communications, Content Marketing, Digital Marketing, Marketing, Personal Branding, Personal Development, Personal Growth, Productivity, Self Improvement2 Comments

Master the do's and don'ts of AI to enhance your experience with AI assistants like Claude and ChatGPT effectively.

Build Personal Brand

5 essential steps to build your personal brand

On May 22, 2025December 27, 2025 By mattroyseIn Career, Communications, Content Marketing, Digital Marketing, Marketing, Personal Branding, Personal Development, Personal Growth, Self Improvement2 Comments

Learn how to build personal brand by marketing yourself effectively in professional and social situations.

Master ChatGPT

5 key lessons to master ChatGPT for better AI results

On May 21, 2025March 1, 2026 By mattroyseIn AI, Career, Communications, Content Marketing, Digital Marketing, Marketing, Personal Branding, Personal Development, Personal Growth, Productivity, Self Improvement1 Comment

Unlock the secrets to master ChatGPT with these five essential lessons for effective prompts and stunning AI results.

Best Personal branding books to read

10 personal branding books to elevate your career

On May 11, 2025May 13, 2025 By mattroyseIn Communications, Content Marketing, Digital Marketing, Marketing, Personal Branding, Personal Development, Personal Growth, Self Improvement

Explore the top personal branding books to help you create and manage a memorable personal brand in the digital age.

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About Matthew Royse

Matthew Royse

Matthew Royse

Iโ€™m Matthew Royse, a marketer, strategist, and lifelong learner. With 20+ years of experience in demand gen, content, and digital marketing, Iโ€™ve helped brands grow smarter and faster. Iโ€™ve taught at Duke, led high-impact teams, and built campaigns that drive results. I use everything Iโ€™ve learned to help others fuel their minds and grow, one idea at a time.

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Top 10 Most Popular Blog Posts

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Recent Posts

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  • How to create binge-worthy content in a digital age March 7, 2026
  • Life’s best advice: embrace discomfort for growth March 3, 2026
  • 15 life lessons I wish I could tell my younger self February 24, 2026
  • 5 key cognitive biases that affect your decisions February 17, 2026
  • 15 effective ways to boost your mental energy February 10, 2026
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  • 8 traits that require zero talent or special skills January 27, 2026
  • Master your personal brand for career success January 24, 2026
  • This is how to ensure your career path stays on track January 23, 2026
  • Top 10 AI certifications to boost your career January 20, 2026
  • 10 things to remember when life is hard January 13, 2026
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